they did a cover vote bracket, Hillis was just the browns rep. Actually I am betting the Madden Curse is how he ended up winning the whole damn thing. fans of the top guys, Matt Ryan, Aaron Rodgers and Vick all voted for Hillis so their QB didnt end up on the cover and end up getting cursed. Hillis on the other hand, can't get cursed. His stats weren't super duper last year. His team is fucking horrible, and he already has a penchant for fumbling the ball. The only way he can really get cursed is if he breaks a bicep or something... As long as fucking cleveland shuts up about having not won anything in 40 years, I'm happy as hell.
No matter who's gracing the cover the fact of the matter will remain that Madden developers will not be making any of the numerous improvements they could make to the game due to the fact that they have sole exclusive rights. bleh